_tanjken

I push pixels, type alphabets and harness brainstorms.

text

articles/
shopsafer/
ecobooth/
articles/
accountgrowth/
comms/
socialposts/

personal
google
google
natgeo
paypal
sentosa
wearesocial

visuals

illustration/
midjourney/
visualjournal/
branding/
branding/
branding/

novotel
d&d
okinawa
quietcorner
hustlehut
everyonesinvited

_apathy towards economy

_no stress, just progress

_dark mode supremity tbh

comms/

sentosa

sentosa stories

Video content built around interviews of Sentosa staff, behind-the-scenes antics, park information and more.

I wrote the script and questions to be asked, went on-ground to Sentosa to interview the staff, and worked with our video editor in reviewing the footage and rearranging them. My job was to lay out the footage sequencing so that it draws viewers in and make the clip fun to watch. Also to see where we can punch in a little bit of humour with supers.

ci guide

Worked together with the BBH design team in amassing Sentosa’s new branding in the form of a gargantuan 300-paged brand identity guide.

I worked with the branding director and a few graphic designers to see how best to explain the guidelines of each do’s and don’ts the simplest way possible for Sentosa’s design team to understand. I also considered the way the visuals are labelled, standardising naming conventions used throughout the guide, and keeping the design terminology simple.

print ads for itb magazine

print ads for institute of business travel management

More corporate thingamajiggies.